23 posts

GTM Systems

The infrastructure behind repeatable revenue: how GTM engineering, process, and tooling replace founder-led guesswork.

14 min read
AI GTM Explained for B2B SaaS Teams
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Jun 6, 2026 • GTM Systems
13 min read
AI Go-to-Market Explained: What It Really Means
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 30, 2026 • GTM Systems
13 min read
Sales Tech Stack Essentials for Early SaaS Teams
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 25, 2026 • GTM Systems
19 min read
GTM Engineering Explained: The Systems Behind Revenue
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 22, 2026 • GTM Systems
13 min read
GTM Systems: What They Are and How Fast They Work
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 18, 2026 • GTM Systems
20 min read
How to Improve Your Sales Process Without Breaking It
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 13, 2026 • GTM Systems
16 min read
GTM Engineer Priorities: What to Build First
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 10, 2026 • GTM Systems
25 min read
How to Evaluate AI Tools Without Falling for Hype
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 4, 2026 • GTM Systems
9 min read
Outbound vs Inbound: Which GTM Motion Fits SaaS?
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Apr 28, 2026 • GTM Systems
18 min read
Lead Qualification for Founders: Stop Wasting Sales Calls
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Apr 27, 2026 • GTM Systems
19 min read
AI GTM Engineer: What It Is and Why It Matters
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Apr 25, 2026 • GTM Systems

GTM Systems

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