CRM

Posts

• 13 min read

  CRM Cleanup: Fix the Mess Before It Spreads

  

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Mariano Martene

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Jul 15, 2026 • CRM
• 16 min read

  CRM Data Hygiene: Why Your CRM Gets Messy

  

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Mariano Martene

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Jun 22, 2026 • CRM
• 19 min read

  Sales Automation for SaaS: What to Fix First

  

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Mariano Martene

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Jun 16, 2026 • CRM
• 22 min read

  CRM Enrichment Tools: What Actually Matters

  

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Mariano Martene

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Jun 15, 2026 • CRM
• 8 min read

  CRM Adoption: Get Reps to Actually Use It

  

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Mariano Martene

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  May 9, 2026 • CRM
• 14 min read

  CRM Automation: The Founder-Friendly Guide

  

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Mariano Martene

  Mariano Martene

  Fractional Head of Growth for B2B SaaS ($1–5M ARR).

  • Website
  • LinkedIn

  Apr 26, 2026 • CRM