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52 posts

Mariano Martene

Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).

23 min read
Best Sales Automation Tools for Lean B2B Teams
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 15, 2026 • GTM Systems
20 min read
How to Improve Your Sales Process Without Breaking It
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 13, 2026 • GTM Systems
16 min read
GTM Engineer Priorities: What to Build First
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 10, 2026 • GTM Systems
8 min read
CRM Adoption: Get Reps to Actually Use It
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 9, 2026 • CRM
16 min read
How to Build a Repeatable Sales Process for Hire #1
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 7, 2026 • Founder-Led Sales
21 min read
Revenue Operations Metrics That Matter
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 6, 2026 • RevOps
25 min read
How to Evaluate AI Tools Without Falling for Hype
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
May 4, 2026 • GTM Systems
9 min read
Outbound vs Inbound: Which GTM Motion Fits SaaS?
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Apr 28, 2026 • GTM Systems
18 min read
Lead Qualification for Founders: Stop Wasting Sales Calls
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Apr 27, 2026 • GTM Systems
14 min read
CRM Automation: The Founder-Friendly Guide
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Apr 26, 2026 • CRM
19 min read
AI GTM Engineer: What It Is and Why It Matters
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Apr 25, 2026 • GTM Systems
6 min read
Wasting your time on the wrong customers? This works 80% of the times
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Mariano Martene
Mariano Martene
Hands-on GTM Engineer. I build signal-driven pipeline and revenue systems for B2B SaaS ($1–5M ARR).
Feb 26, 2025 • Founder-Led Sales

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